Generate labels and checkboxes in Visual Studio for each row in a db query

I want to have a label and checkbox for each row in from my query.

I needed to get the number of records from my sql query, but I read that SELECT statements will not work with int numberOfRecords = sqlCmd2.ExecuteNonQuery();. So what should I do instead to get the number of records selected from my query (see code below)?

Is this code enough to do what I need to generate labels and checkboxes from a db? Or am I missing something?

Side Note: I do not want to use the Repeater Control. I have tried it, and it isn't robust enough as I program more complicated pages.

ASP

 <table>
        <tr>
            <td>
    <asp:Label ID="LabelFormFields" runat="server" Text="Label"></asp:Label>
            </td>
            <td>
    <asp:CheckBoxList ID="CheckBoxListFormFields" runat="server">
    </asp:CheckBoxList>
            </td>
        </tr>
    </table>

C#

 protected void Page_Load(object sender, EventArgs e)
    {
        using (SqlConnection sqlConn2 = new SqlConnection(ConfigurationManager.ConnectionStrings["Events2"].ConnectionString))
        {
            sqlConn2.Open();

            using (SqlCommand sqlCmd2 = new SqlCommand())
            {
                sqlCmd2.Connection = sqlConn2;
                sqlCmd2.CommandType = System.Data.CommandType.Text;
                sqlCmd2.CommandText = string.Format("SELECT DisplayName FROM FormField WHERE EventId = 1 AND Visible = 0 ORDER BY ColumnOrder ASC;");
                sqlCmd2.ExecuteNonQuery();
                int numberOfRecords = //something here;
                using (SqlDataReader sqlReader = sqlCmd2.ExecuteReader())
                {
                    while (sqlReader.Read())
                    {
                        for (int i = 0; i < numberOfRecords; i++)
                        {
                            var PanelFormFields = new Panel();
                            var LabelFormFields = new Label();
                            var ListItemFormFields = new ListItem();


                            LabelFormFields.Text = sqlReader["DisplayName"].ToString();
                            CheckBoxListFormFields.Items.Add(new ListItem(sqlReader["DisplayName"].ToString(), "C"));
                            PanelFormFields.Controls.Add(LabelFormFields);
                            PanelFormFields.Controls.Add(CheckBoxListFormFields);
                        }
                    }
                }

                sqlConn2.Close();
            }
        }
    }